Camp is not a place... it's an experience.
You Need to Market Using YouTube The video sharing site YouTube is an incredible resource for a summer camp looking to effectively market o...
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Summer Camp Leadership Lessons for the Business World Jay Gilbert is a business (and...
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Building a Great Summer Camp Referral Marketing System I finally got to visit Frost Valley Y! Last week I attended the Read more...
Simple and Inexpensive Summer Camp Game Skallops is a brilliant looking new activity that has been funded through Read more...
It's all in the details -- no matter how small - so <...
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It is imperative to ensure everything is in place and that you have thoroughly thought through what you want staff members to understand bef...
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01 10 More Things Every Camp Should Do on YouTube
02 Jay Gilbert - CampHacker TV Interview
03 Word of Mouth Marketing for Summer Camps
04 A Perfect Rainy Day Activity: Skallops
05 Give Your Summer Camp Staff EVERYTHING They Need to Succeed
06 It’s All in the Welcome
07 10 Things Every Camp Should Do on Facebook 
Let me start by saying I can’t believe it has been about 3 weeks since my last post! Things have been busy! I have you, the readers to thank for a lot of that! My book The Cabin Path: Leadership Lessons Learned At Camp launched on April 7th and the … [Read More...]

Where do you get your best summer camp staff training ideas? We are excited to partner with Curt “Moose” Jackson from Summer Camp Program Director on a new project just in time for your summer camp staff training preparations. Summer Camp Staff Training … [Read More...]

Now is the time to plan your staff training sessions It is that time of year again (hooray!) when we begin to plan sessions for our leadership trainings. Finding new and creative ways to discuss the same topics each year can be a bit difficult - especially … [Read More...]

Approachability A camp is a business. The camp organization may not always visually look like a business that operates out of a tall office tower, but there are some similarities between the two. In any business, there are junior employees, mid-level … [Read More...]

Becoming a role model I have to say that yes, if I didn’t go to camp, I’m sure I would have found other ways to learn about the various topics in my “If I Didn’t Go To Camp” posts. However, I will acknowledge that because I did go to camp, it … [Read More...]
Keeping Your Summer Camp Happy From the Kitchen Out Welcome to the CampHacker audio podcast for summer camp directors and leaders. [Audio clip: view full post to listen] We all know that the kitchen is the heart of camp. In this CampHacker podcast we shared our experiences and ideas for making the kitchen a wonderful [...]

Setting Summer Camp Staff Up for Success Welcome to the CampHacker audio podcast for summer camp directors and leaders. [Audio clip: view full post to listen] This week we welcome back Matt Buczek from 3Adventures to talk about some more details for bringing in staff from out-of-country. Matt walks us through some of the [...]

Taking Your Summer Camp Outtrips to Amazing Places Welcome to the CampHacker audio podcast for summer camp directors and leaders. [Audio clip: view full post to listen] Canoe Tripping, Hiking, Whitewater Rafting are all available for families to choose as summer camp options. In this CampHacker podcast we are joined by Dave Graham of [...]

Get Inspired to Change Your Camps Facebook Marketing Summer camps that take advantage of the new Facebook cover photo design can easily set themselves apart from others marketing to the same Ideal Client. Take a quick look at this some presentation for some … [Read More...]
Go after the ones the other camps leave behind Summer camps have a tendency to aim their marketing material at people like themselves - those who already love summer camp. With some planning on our part we can better reach out to families who don't know … [Read More...]

Building a Great Summer Camp Referral Marketing System I finally got to visit Frost Valley Y! Last week I attended the Northeast YMCA Camps Conference. I was invited to come as a speaker on two of my favourite topics: Getting Things Done (GTD) as a Camp … [Read More...]

Selling Your Camp To The Right Parents You can picture this, right? You are standing at a camp fair or after a presentation at a community centre, you have a mittful of brochures and a mother comes up to you and says: Please tell me about your camp. What … [Read More...]
To set up an appointment for a phone chat, please first send an email to travis@walkingmaverick.com